Fera is a British menswear brand based in Wiltshire that launched at the end of 2021. It describes itself as contemporary British menswear inspired by the countryside, selling jackets, knitwear, shirts, and trousers online and through select stockists. The brand runs a program called The Wild Share, donating a portion of sales to nature restoration projects. Fera operates without a physical storefront, selling directly through its own site.